sheer dogness

Sheer Dogness is a luxury pet offering that goes beyond your average dog walking experience. Kayleigh, the owner, wanted to provide a service that gave each pup the opportunity to reach back into their primal roots.

Sheer Dogness provides adventure walks for dogs of all abilities, ranging from full day hikes, boarding, swimming, and enrichment time.

I provided the branding identity that exemplifies a dogs ability to have an adventure outside of their backyard. Adding elements like trail map textures, handwritten font types, as well as iconography that helps each owner “Nurture their dogness”.